We are excited to announce the expansion of our SPC flooring surface options with 12 new high-definition wood grain decors. This strategic update is designed to help our distributors and project partners better meet the evolving aesthetic demands of the residential and commercial markets.
What has changed?
Our design team, in collaboration with leading decor film suppliers, has curated a collection that closely mimics the authentic texture, color variation, and visual depth of natural hardwood. The new collection includes popular tones such as warm oaks, ashy walnuts, and modern distressed grays.
EIR (Embossed In Register) Technology: Available on select premium SKUs for unparalleled realism.
Wider Planks: Optimized patterns for wider plank formats (e.g., 9" width).
Enhanced UV Coating: Standardized with our latest ceramic-bead UV finish for superior scratch resistance.
Impact on Supply and Selection
Adding these new decors significantly improves your selection portfolio, allowing you to target high-end residential projects and boutique commercial spaces more effectively.
Despite the portfolio expansion, our production efficiency remains unaffected. The standard lead time for these new SKUs remains strictly at 25 days from order confirmation. The Minimum Order Quantity (MOQ) also remains consistent at 1x20' FCL (mixed colors allowed, max 3 colors per container).
